PRIVACY STATEMENT

1. PRIVACY AT A GLANCE

General information

The following notes provide a simple overview of what happens to your personal information when you visit our website. Personal information is any information that personally identifies you. For detailed information on the subject of data protection, please refer to our data protection declaration listed below this text.

Data collection on our website
Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. Their contact data can be found in the imprint of this website.

How do we collect your data?

On the one hand, your data is collected by you communicating it to us. This may involve data that you enter in a contact form, for example.
Other data is automatically collected by our IT systems when you visit the website. These are mainly technical data (e.g. Internet browser, operating system or time of the page call). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure that the website is error-free. Other data can be used to analyse your user behaviour.

What rights do you have with regard to your data?

You have the right at any time and free of charge to obtain information about the origin, recipient and purpose of your stored personal data. You also have the right to request that this data be corrected, blocked or deleted. You can contact us at any time at the address given in the imprint for this as well as for further questions on the subject of data protection. Furthermore, you have the right to appeal to the responsible supervisory authority.

Analysis Tools and Tools from Third-Party Providers

When you visit our website, your surfing behaviour can be statistically evaluated. This is done primarily with cookies and so-called analysis programs. The analysis of your surfing behaviour is usually anonymous; the surfing behaviour cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following privacy statement.

You can object to this analysis. We will inform you about the possibilities of objection in this data protection declaration.

2. GENERAL NOTES AND MANDATORY INFORMATION

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and according to the legal data protection regulations as well as this data protection explanation.

If you use this website, various personal data will be collected. Personal data is data with which you can be personally identified. This Privacy Policy explains what information we collect and how we use it. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can be subject to security gaps. A complete protection of the data against access by third parties is not possible.

Reference to the responsible office

The responsible body for data processing on this website is:

Contrapunkt Consult GmbH
Ligusterweg 10
71404 Korb

Phone: + 49 – 7151 – 911 98 69
E-mail: listening@contrapunkt-consult.com

The responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. For this purpose, an informal e-mail notification to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right of appeal to the responsible supervisory authority

In the event of breaches of data protection law, the data subject shall have the right to lodge a complaint with the competent supervisory authority. The responsible supervisory authority for data protection issues is the data protection officer of the federal state in which our company is based. A list of the data protection officers and their contact details can be found at the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to data transferability

You have the right to have data which we process automatically on the basis of your consent or in fulfilment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible person, this will only be done as far as it is technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Information, blocking, deletion

Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, their origin and recipient and the purpose of data processing and, if applicable, a right to correction, blocking or deletion of this data. You can contact us at any time at the address given in the imprint for this and other questions on the subject of personal data.

Objection against advertising mails

We hereby object to the use of contact data published within the scope of the imprint obligation to send unsolicited advertising and information material. The operators of this website expressly reserve the right to take legal action against unsolicited mailing or e-mailing of spam and other similar advertising materials.

3. DATA ACQUISITION ON OUR WEBSITE

Cookies

Some of the Internet pages use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files that are stored on your computer by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your terminal until you delete them. These cookies enable us to recognize your browser during your next visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, accept cookies for certain cases or generally exclude them and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.

Cookies which are necessary for the electronic communication process or for the provision of certain functions requested by you (e.g. shopping basket function) are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a justified interest in the storage of cookies for the technically error-free and optimised provision of its services. Insofar as other cookies (e.g. cookies for analysing your surfing behaviour) are stored, these are dealt with separately in this data protection declaration.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and browser version
used operating system
Referrer URL
Hostname of the accessing computer
Time of the server request
IP address
This data will not be merged with other data sources.

The basis for data processing is Art. 6 para. 1 lit. f DSGVO, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

Contact Form

If you send us inquiries using the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent.

The processing of the data entered in the contact form takes place exclusively on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke this consent at any time. An informal e-mail to us is sufficient. The legality of the data processing operations carried out before the revocation remains unaffected by the revocation.

The data you enter in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.

4. ANALYSIS TOOLS AND ADVERTISING

WordPress Stats

This website uses the WordPress tool Stats to statistically evaluate visitor access. The provider is Automattic Inc., 60 29th Street #343, San Francisco, CA 94110-4929, USA.

WordPress Stats uses cookies, which are stored on your computer, to help the website analyze how users use the site. The information generated by the cookies about the use of our website is stored on servers in the USA. Your IP address will be anonymized after processing and before storage.

“WordPress Stats cookies remain on your device until you delete them.

WordPress Stats” cookies are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the anonymous analysis of user behaviour in order to optimise both his website and his advertising.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, accept cookies for certain cases or generally exclude them and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of our website may be restricted.

You can object to the collection and use of your data for the future by clicking on this link to set an opt-out cookie in your browser: https://www.quantcast.com/opt-out/.

If you delete the cookies from your computer, you must set the opt-out cookie again.

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are saved on your computer and that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

The storage of Google Analytics cookies is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

IP anonymization
We have activated the IP anonymization function on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to the USA. The full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser Plugin
You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install: https://tools.google.com/dlpage/gaoptout?hl=de .

Objection against data collection
You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set which prevents the collection of your data on future visits to this website: Deactivate Google Analytics .
You can find more information on handling user data on Google Analytics in Google’s data protection declaration: https://support.google.com/analytics/answer/6004245?hl=de .

Order data processing
We have concluded a contract data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics
This website uses the “demographic characteristics” function of Google Analytics. This allows reports to be created that contain statements on the age, gender and interests of the site visitors. This data comes from interest-based advertising from Google as well as from visitor data from third-party providers. These data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the point “Objection to data collection

Google reCAPTCHA

This website uses “Google reCAPTCHA”. The provider is Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA: hereinafter referred to as reCAPTCHA).

The purpose of reCAPTCHA is to check whether data entry on our websites (e.g. in a contact form) is made by a human or by an automated programme. For this purpose, reCAPTCHA analyses the behaviour of the website visitor on the basis of various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, time spent by the website visitor on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyses run entirely in the background. Website visitors are not informed that an analysis is taking place.

The data processing is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in protecting its web offers from abusive automated spying and from SPAM.

For more information on Google reCAPTCHA and Google’s privacy policy, please see the following links: https://www.google.com/intl/de/policies/privacy/ and https://www.google.com/recaptcha/intro/android.html.

Borlabs Cookie

This website uses a Borlabs Cookie, which sets a technically necessary cookie (borlabs-cookie) to store your cookie preferences.

Borlabs Cookie does not collect any personal data.

The borlabs-cookie cookie stores the consent you have given when you entered the website. If you wish to revoke these consents, simply delete the cookie from your browser. If you re-enter/reload the website, you will be asked again for your cookie consent.

5. PLUGINS AND TOOLS

Google Web Fonts

This page uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to Google’s servers. This enables Google to know that your IP address has been used to access our website. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.

If your browser does not support web fonts, a standard font will be used by your computer.

Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://www.google.com/policies/privacy/.

Google Maps
This site uses the Google Maps map service via an API. The provider is Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA  hereinafter referred to as Google Maps).

To use the functions of Google Maps it is necessary to save your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.

The use of Google Maps is in the interest of an appealing presentation of our online offers and to make it easy to find the places we have indicated on the website. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR.

You can find more information on handling user data in Google’s data protection declaration: https://www.google.de/intl/de/policies/privacy/.

Integration of YouTube videos
Our website uses plug-ins of the YouTube platform. The provider is YouTube LLC (901 Cherry Ave., San Bruno, CA 94066, USA: hereinafter referred to as YouTube).

We have integrated YouTube videos in our website which are stored on http://youtube.com/.and can be played directly on our website. They are all integrated in the “extended privacy mode”, i.e. there will be no data transferred about you as the user to YouTube if you do not play the videos. The data indicated in hereunder are transferred only if you play the videos. We have no influence on this data transfer. By visiting our website, YouTube receives the information that you have accessed the corresponding sub-page of our website.

This is independent of whether YouTube provides a user account in which you are logged in or whether there is no user account. If you are logged in with Google, your data will be linked directly to your account. If you do not wish to have them linked to your profile in YouTube, you have to log out before activating the button. YouTube will store your data as usage profiles and uses them for the purpose of promotion, market research and/or needs-based design of its website.

The purpose of such analysis (even for users that are not logged in) includes but is not limited to the provision of needs-based promotion and the information of other users of the social network about your activities on our website. You are entitled to objection against the creation of these user profiles; to assert such right, you need to address your objection to YouTube.

You can find more information on the purpose and scope of data collection and their processing by YouTube in its privacy policy. It also provides more information about your rights and setting options to protect your privacy: https://www.google.de/intl/de/policies/privacy.

6. SOCIAL MEDIA

Facebook

Our website uses a function of the Facebook network. The provider is Facebook Inc. (1601 South California Avenue, Palo Alto, CA 94304, USA: hereinafter referred to as Facebook).

If you click on the button (plug-in) of Facebook, you will be redirected to our offer on Facebook in a separate browser window. This creates a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited our website with your IP address.

If you click on the “Facebook” button while you are logged in to Facebook in your own user account, you can link the contents of our website on your user account. This enables Facebook to assign the visit to our website to your user account. We would like to point out that we have no knowledge of the content of the transmitted data or its use by Facebook.

You can find further information in the Facebook privacy policy (https://www.facebook.com/about/privacy/).

If you do not want Facebook to be able to assign the visit to our website to your user account, please log out of your Facebook user account.

Instagram

Our website uses a function of the Instagram network. The provider is Instagram Inc. (1601 Willow Road, Menlo Park, CA, 94025, USA; hereinafter referred to as Instagram).

If you click on the Instagram button (plug-in), you will be directed to our LinkedIn site in a separate browser window. This creates a direct connection between your browser and the Instagram server. Instagram will be informed that you have used your IP address to visit our website.

If you click on the “Instagram” button while you are logged into your own Instagram account, you can link the content of our website to your account. This allows Instagram to associate your visit to our website with your account. Please note that we do not have any knowledge of the content of the information submitted or how Instagram uses it. For more information, please refer to Instagram’s privacy policy (http://instagram.com/about/legal/privacy/.).

If you do not want Instagram to be able to track your visit to our website, please log out of your Instagram account.

Linkedin

Our website uses a function of the LinkedIn network. The provider is LinkedIn Corporation (2029 Stierlin Court, Mountain View, CA 94043, USA; hereinafter referred to as LinkedIn).

If you click on the LinkedIn button (plug-in), you will be redirected to our LinkedIn site in a separate browser window. This creates a direct connection between your browser and the LinkedIn server. LinkedIn will receive information that you have visited our website using your IP address.

If you click the “LinkedIn” button while you are logged into your own LinkedIn account, you can link the content of our website to your account. This allows LinkedIn to associate your visit to our website with your account. Please note that we will not be aware of the content of the information you provide or how LinkedIn uses it. For more information, please refer to the LinkedIn privacy policy (http://www.linkedin.com/legal/privacy-policy).

If you do not want LinkedIn to track your visit to our website, please log out of your LinkedIn account.

Xing

Our website uses a function of the Xing network. The provider is XING AG (Dammtorstraße 29-32, 20354 Hamburg, Germany; hereinafter referred to as Xing).

If you click on the button (plug-in) of Xing, you will be redirected to our offer at Xing in a separate browser window. This creates a direct connection between your browser and the Xing server. Xing thereby receives the information that you have visited our website with your IP address.

If you click on the “Xing” button while you are logged into your own user account at Xing, you can link the contents of our website to your user account. This enables Xing to assign the visit to our website to your user account. We would like to point out that we have no knowledge of the content of the transmitted data or its use by Xing. You can find further information in the Xing data protection declaration (https://www.xing.com/app/share?op=data_protection).

If you do not want Xing to be able to trace your visit to our website, please log out of your Xing account.

Whatsapp

Our website uses a function of the Whatsapp network. WhatsApp Inc. (650 Castro Street, Suite 120-219 Mountain View, California, 94041 USA; hereinafter referred to as Whatsapp).

If you click on the Whatsapp button (plug-in), you will be directed to our Whatsapp site in a separate browser window. This establishes a direct connection between your browser and the server of Whatsapp. Whatsapp thereby receives information that you have visited our website with your IP address.

If you click on the “Whatsapp” button while you are logged into your own user account at Whatsapp, you can link the contents of our website to your user account. This allows Whatsapp to associate your visit to our website with your user account. We would like to point out that we have no knowledge of the content of the transmitted data or How Whatsapp uses it. For further information, please see Whatsapp’s privacy policy (https://www.whatsapp.com/legal/privacy-shield).

If you do not want Whatsapp to be able to associate your visit to our website, please log out of your Whatsapp account.